Canadian Beef and curling champs Team Koe
Through the snowy winter months, Canadian beef producers can expect to see the high quality beef that they raise as the center of attention along side Canadian curlers from Team Koe during commercials on Bravo, Discovery, The Weather Network, Food Network and W Network.
The videos, developed by Canada Beef and supported by your check-off, highlight Canadian beef farming families and their commitment to raising high quality beef that is recognized globally.
The commercials highlight an ongoing partnership with Team Koe, along with Canadian beef producers Chris and Stacey Israelson highlighting Canadian beef and the dedicated producers who raise cattle, while ensuring positive and factual messages are shared across multiple channels and platforms.
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